What is SEO
SEO (Search Engine Optimisation) involves using some techniques to help your website appear in the online search engine results pages when people search for things relating to your product or services. It is an important way to drive more traffic to your website. There are techniques used both on-site and off-site to help boost your rankings for the relevant phrases for your brand.
Onsite SEO involves tweaks and adjustments made to the content and code of your website. It is one of the key ways to help get your site ranking on Google. Onsite aspects of SEO include optimisation of heading tags, ensuring the content is relevant and useful and internal linking is there on the site.
This is mainly external links that point to your website from other sites. Think of it as a big family tree. Other sites might have a link pointing to your site to promote a good article or product of yours. This can help others to find you more quickly.
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Speak to our SEO experts today for more information about getting your website seen online.